New signing announcement graphic templates — animated

The signing post is the one everyone screenshots

A new signing announcement is the only club post that reliably reaches beyond your own followers: the player shares it, their family shares it, their old club’s fans go looking for it. It is also the post that gets compared most directly with the club down the road — which is why it can’t be a phone photo and a caption. It needs the player’s name and face, the crest they’ve joined, and a design that looks like the club meant it.

These templates are the pro-club version of that post, built to fill themselves from your setup: the crest and colours are already there, the player comes from your roster with their photo cut out, and the headline, position and former club are text fields you type once.

The announcement order

Most clubs run a signing in three beats. First the teaser — a silhouette, a shirt number, “announcement at 6pm” — which is optional and works best for a genuinely big arrival. Second the announcement itself, the graphic that carries the name, the photo and the welcome. Third the follow-ups over the next week: the number reveal, the first training photos, the first-team debut. The designs here map onto that order: Welcome is the announcement, Number Drop is the reveal, and Back Page is the newspaper-style follow-up — or the one you lead with when the transfer itself is the story.

What a new signing graphic should include

The player’s full name, spelled the way they spell it. The word that tells the story — WELCOME, NEW SIGNING, SIGNED — and your crest, so the post reads correctly when it’s shared without your caption. Their position, and the club they’ve arrived from if they’re happy for you to say so. A season line (“2026/27 season”) so the post dates itself. A photo in your kit if you have one; a clean cut-out of any decent phone photo if you don’t. Leave the contract length, the fee and the manager’s quote to the caption or the website article.

Welcome post, number reveal, or back page

Welcome is the announcement: a giant compressed WELCOME wordmark behind a photo card, the club header and crest above, the name, role line and former club below, all on a sun-lit field in your primary colour. Number Drop is the shirt-number reveal: a floodlit field in your colours, a giant ghost number behind the player, WELCOME and the first name above a heavy surname slab, and a rail of pills for position, headline and former club. Back Page is print journalism: a paper-toned page with a masthead, a NEW SIGNING kicker, the headline stack, the player cut out over a dot grid, and a crest-to-crest transfer line along the bottom that reverses when a player is moving on.

Pick by tone. A first-team striker gets Welcome; a returning academy player gets Number Drop; a transfer between local rivals gets Back Page, because the crest-to-crest line is the story.

Football and soccer: the same post in two dialects

In the UK and Ireland this is a new signing or a transfer; in the US a college program announces a commitment or a transfer-portal addition, and a youth club welcomes a roster addition. The headline on every design is a text field — NEW SIGNING by default — so it reads COMMITTED, WELCOME HOME or SIGNED just as well, and the detail line takes whatever your level uses: “Striker · 2026/27 Season”, “Class of 2028 · Midfield”, “From the U16s”.

Pro only, stated plainly

The New Signing designs are on the Pro plan ($15/mo or $150/yr) and nowhere else — not on Free, not on Basic. Pro is the plan built for a club posting the full season of club content: an eighteen-player roster with AI player cut-outs, unlimited image and video exports, sponsor logos on any graphic you choose, the manual editor for the odd layout change, and every match-moment design as well. If you only need matchday, goal, lineup, substitution and full-time posts, Basic ($9/mo) covers those; the signing designs are the reason to step up.